I heard about this video from the good folks over at BoingBoing and just knew I had to share it with all of you here at The Late Age of Print. Now, I generally don’t make a habit of posting corporate promotional videos, but this one’s a gem. Truly.
DK, a subsidiary of Penguin, originally created this ingenious short for a sales conference. Spoiler alert: it plays upon and then completely reverses a host of misconceptions people have about so-called “digital natives.” Be sure to watch the whole thing through, because there’s a good bit of misdirection going on in the first half.
I’m working on something BIG at the moment related to Late Age, and so I’m not going to blather on at length about the video. Just enjoy it, and consider it a little something to tide you over. Hopefully I’ll be able to roll out the big news in a week or so.
One other quick announcement: Columbia University Press, my publisher,is currently holding its annual spring sale. The Late Age of Print is 50% off the cover price, which is a steal. Stock up and save!