Columbia University Press is holding its annual spring sale, and by sale, I mean S-A-L-E! All CUP titles, including The Late Age of Print, are now 50% off. (The deal is for North American orders only. Sorry, rest of world!) Here’s the link to the Late Age page on the CUP website; just enter the promo code “SALE” when you check out to get the discount. Get it while it’s hot…and cheap!
Archive for Quick Takes
Happy Holidays!
I’ll be back in 2012, most likely the second week in January. Until then, happy holidays to all of my readers, and thanks for supporting The Late Age of Print — both the book and the blog. 2011 has been a banner year for Late Age, and with you it promises to get even better.ragrani.ru
Until then, here’s a little something for you — a Christmas tree composed entirely of books. I’m not sure whether to see the sculpture as a cool art piece or a statement about what to with paper books now that e-readers are becoming ubiquitous. Either way I guess the image is on theme, at least around this end of the internet.
Best wishes, and see you in 2012.
…in translation
Great news, y’all. About a month ago I received a copy of the Korean translation of my book, The Late Age of Print: Everyday Book Culture From Consumerism to Control! I’m thrilled, needless to say, and even a bit surprised. Last summer the publisher of the English language edition, Columbia University Press, let me know that the translation was in the works, but honestly I didn’t expect it to surface for…oh, I don’t know, a few years, I suppose. And yet, here it is, now. Can’t you tell how giddy this makes me?Флора и Фауна Земли – экваториальный и субэкваториальный пояса
The picture appearing above is of the new cover, which a former student of mine was kind enough to translate into English. A big thanks to him, as well as to Columbia U.P., the Korean Publishing Association, and the translator (whose name, unfortunately, is partially cut off from the annotated cover) for all their dedication to the project.
How Coffee Will Save the Magazine Industy
I’ve long been a reader of magazines, and so for several months now I’ve been intrigued to see lots of pro-magazine advertisements appearing in some of my favorite periodicals. Maybe you’ve seen them, too. Generally, the ads are filled with all sorts of upbeat facts about magazine circulation and subscribership. The campaign’s purpose is to correct the belief — mistaken, apparently — that digital media and magazines are at odds with one another, and that the former are slowly choking the life out of the latter.business-jour.ru
Well, this week I happened upon the cleverest ad of them all. “Will the internet kill magazines?” we’re asked. The response — given in the form of a question — is deliciously pithy. “Did instant coffee kill coffee?” What’s brilliant is how the answer operates so efficiently in two distinct registers. On the one hand, it conveys the message of complementarity that’s central to the campaign: just as there are markets for both instant and premium coffee, so, too, are there markets for internet and print-based publications. Everybody’s satisfied! On the other hand, the terms of the analogy offer a none-too-subtle dig at digital media, likening it to the unsatisfying simulacrum of the real thing: just as instant coffee is a quick-fix approximation of the good stuff, so, too, are internet publications little more than over processed conveniences for impatient people with undiscerning taste. Ouch. What one hand giveth, the other hand taketh away.
I could go on and on about “subject positioning” and “enthymemes” in an effort to explain what makes this ad tick, but for once I’m going to pull back. Instead, I’m going to do something a person like me — someone schooled in cultural critique — so rarely does: give credit where credit is due. Kudos to the folks at Young and Rubicam-NY for crafting such a pointed ad.
Will printed magazines survive? I don’t know, but I’d like to think so. The proof, I suppose, will be in the pudding…er, make that coffee.
It's Official: It's Franzen
There’s been speculation going on all week that Oprah Winfrey would choose Jonathan Franzen’s new novel, Freedom, as the inaugural selection for the final season of her talk show/book club. Well, it’s official: Freedom it is, as you can see from this email that just landed in my inbox:mensclub24
I’m not surprised at all by Winfrey’s decision. As you can see below, on Monday I Tweeted about this possibility, days before speculation about the selection broke out in earnest.Movie A Dog’s Purpose (2017)
How did I know this would happen? Because I know The Oprah Winfrey Show, and even more so I know Oprah’s Book Club. Both are about redemption, forgiveness, magnanimity, and healing (see Chapter 4 of The Late Age of Print). What better way to bring closure to one of the most notorious episodes in the history of the Book Club than by giving the author who’d snubbed Winfrey the opportunity, finally, to set things right during this, her final season on the air?
Update + Reviews
I’ve been away on vacation for the last couple of weeks; hence the quiet around here. I’m busy now catching up on emails, writing projects (one of which is already late!), page proofs, and other assorted business. I’ll be back here blogging in full force once I get through my weighty to-do pile.
In the meantime, I’d love it if any of you reading this blog who’ve also read The Late Age of Print would be willing to post a review — even a short, considered one — on the book’s page on Amazon.com. There are two reviews there already, but I’d love to see more. And don’t worry — I’m not averse to thoughtful criticism. Praise is of course welcome, too.
Back soon.